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Organic Search Engine Optimization

What is Organic Search Engine Optimization, and Does it Work?

Organic SEO is the process of improving the rankings of a website by making valid changes to keyword density, internal linking, title tags, meta tags and more. It is not a trick or gimmick, and YES, it DOES work.

How well and how fast it works depend on a number of things, all of which we will address. There are four main components that affect organic search engine optimization:

  1. Quality Content - Including relevant keywords in the right way is crucial. Too many or too few instances of those keywords, and you can be penalized. This is at the heart of current organic SEO.
  2. External Linking - This represents the number of links from relevant sites pointing to your site. Link farms DO NOT WORK. Links must be relevant to the content of your website to be effective. Getting the best links is almost an art form, and can take a great deal of time and effort. This was the original idea behind Google.
  3. Internal Link Structuring - How the pages within your website connect to one another helps determine what on your site is most important. If a page targeting a specific keyword is internally linked to more than any other page, search engines see that page/keyword as the most important on your site. Proper internal link structure is a must for effective organic search engine optimization.
  4. Legitimacy - Search engines know how long your site has been up, and how long you have the domain registered. If your site has been live for years, you will most likely rank higher than another, newer site of similar structure. A domain registered for 10 years is probably going to have more relevant content than one registered for 1 year (Google claims they don't do this, but we have seen it make a difference). If you are looking to buy a domain name, we recommend looking for one that is well aged and keyword rich.

A proper blending of these four elements is necessary to obtain the best results from organic or natural search engine optimization. VUDU Marketing specializes in blending these elements to deliver the most effective SEO services available, providing you with one of the most effective long term marketing investments you can make.

Obviously, not all SEO companies are the same. If someone guarantees you first page rankings, you should run away as fast as you can. The only way to guarantee first page rankings is by going after long tail keywords that few people search for, or by using unscrupulous Black Hat SEO methods. If organic search engine optimization is done improperly, it can actually do more harm than good. If it sounds too good to be true, it probably is.

Don't take our word for it! We are happy to provide you with a free consultation, and will even point you towards another company if you feel our services aren't quite what you are looking for. We are always happy to explain our methods in-depth, and we guarantee that nothing we do will be detrimental to your search engine rankings.

View our SEO Services Here. We have packages starting at $2,000/mo. In addition to SEO, we also offer a variety of other Internet marketing services, such as Affiliate Campaign Management and Social Media Marketing.

For more information about Organic SEO, and how VUDU Marketing can help you, please Contact Us.

 
 

Free Consultation

Is Organic Search Engine Optimization right for your company? You can find out quickly with our FREE Consultation.