Conversion Optimization

Did you know that for every additional line in a form you lose conversions? Did you know that having a security logo clearly visible at every stage of the checkout process significantly decreases cart abandonment rates? Such is the art of Conversion Optimization.

Every element on your website, from form elements, button color, and product placement to text color and image quantity can have an impact on conversion rates. With the global website conversion rates averaging between 1% and 2%, that means that 98-99% of all website traffic is essentially going to waste...and we can fix that!

After many years of testing and tweaking, we've created a detailed database of on-site elements that impact conversions. We've also created a set of processes to help us to analyze and optimize a website to significantly improve conversion rates, quickly and effectively.

It's not unheard of to see conversion increases anywhere from 10% to well over 1,000% percent, sometimes within just a few days of making the changes. Though the process usually takes longer, such short time-frames are entirely possible.

SEO and Pay Per Click may drive more people to your site, but that additional traffic is essentially wasted if you haven't performed effective Conversion Optimization first. Rankings and traffic without excellent conversion elements are useless.

If you have a website and you want to turn more of your traffic into leads and/or sales, then contact us today to learn more about our cutting edge conversion optimization services.